Job Description

We are seeking a Manager, Content Marketing to join our financial client on a full-time, permanent basis. You will be responsible for managing a team of content marketers and overseeing the delivery of high-quality content across various channels. The ideal candidate will have a deep understanding of financial markets, a proven track record in content strategy, and the ability to lead a team to deliver impactful content.

Key Responsibilities:

• Develop and execute a comprehensive content strategy for different lines of business, and ensure alignment with business goals and target audience needs.
• Drive the creation of engaging and relevant content across multiple platforms, including website, articles, email, video.
• Lead and mentor a team of writers, marketers, and more.
• Collaborate with cross-functional teams to ensure cohesive and consistent messaging.
• Maintain and enhance the brand voice and messaging consistency across all content channels.
• Collaborate with internal stakeholders to ensure alignment with broader marketing initiatives.
• Optimize content for search engines to improve organic visibility.
• Monitor and analyze content performance, providing insights and recommendations for continuous improvement.
• Ensure all content adheres to industry regulations and compliance standards.
• Collaborate with legal and compliance teams to review and approve content as needed.

Qualifications:

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 5+ years proven experience in content marketing within the financial services industry, with 2+ years in a people management role.
• Strong understanding of financial markets, products, and industry trends.
• Demonstrated success in developing and implementing content strategies that drive engagement and conversion.
• Proficient in SEO best practices and content performance analysis.
• Excellent communication and collaboration skills.

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